“Just Lift It” feature in Residential Systems Magazine
Jul/090
In the July 2009 issue of Residential Systems Magazine, Lift It, in and among other lift companies was featured and profiled. It’s a great article, and we’d love for you to take a glance at it. You can read it online at their website, or buy the printed version when it arrives on the stands. You can read an excerpt of the article here…
In the Seattle area, where so many companies trace their genetic roots to Microsoft, loosely or otherwise, Port Orchard, Washington’s Lift It Inc. is no exception.
“My brother, Brett Branham, worked for Paul Allen’s company, Mediatel, doing very high-end AV, and Brett mentioned that lifts were a nightmare, and that his industry needed a better one,” said Lift It president, Tony Branham. “Brett and I worked on many versions of lifts for about a year, and then Brett worked for Lift It and attended trade shows until he married and left the company.”
Lift It, he said, went into production in 2004 with a mission to design a full line of lifts for all hidden TV applications. “In 2008 we started to redesign our line to better handle all TV models with fewer lift models. We offer two ascending lift models that can handle 99 percent of the available TVs. Three of our models mount into the ceiling.”
Lift It’s market includes the custom AV store or dealership as well as some retail locations… [read the rest of the article here]